Presenting Author

Yu Zhao

Paper Type

Research-in-Progress Paper

Abstract

Based on existing conceptual work in culture and innovation diffusion theory, a framework is developed to investigate the moderating role of the occupational subculture of information technology personnel on the relationship between knowledge sharing and the IT diffusion process in organizations. We suggest that knowledge sharing between information technology (IT) and business personnel impacts the stage of the IT diffusion process in the organization, and this relationship is moderated by IT occupational subculture. In addition, insights from this study will shed light on how the IT diffusion process in organizations can be accelerated by managing IT occupational subculture.

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An Investigation of the Effect of IT Occupational Subculture on the Relationship between Knowledge Sharing and IT Diffusion in Organizations

Based on existing conceptual work in culture and innovation diffusion theory, a framework is developed to investigate the moderating role of the occupational subculture of information technology personnel on the relationship between knowledge sharing and the IT diffusion process in organizations. We suggest that knowledge sharing between information technology (IT) and business personnel impacts the stage of the IT diffusion process in the organization, and this relationship is moderated by IT occupational subculture. In addition, insights from this study will shed light on how the IT diffusion process in organizations can be accelerated by managing IT occupational subculture.