Collaborative Customer Management in Financial Services Alliances

Authors

Malte Geib, University of St. Gallen
Lutz Kolbe, University of St. Gallen
Walter Brenner, University of St. Gallen

Recommended Citation

Geib, Malte; Kolbe, Lutz; and Brenner, Walter, "Collaborative Customer Management in Financial Services Alliances" (2004). AMCIS 2004 Proceedings. 480.
https://aisel.aisnet.org/amcis2004/480