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Description
Adapt or Die! is an educational serious game developed to support the business model creation process in the era of Digital Darwinism by guiding players dynamically through the key building blocks of a digital business model while experiencing the need for adaption to the quickly changing environment. The artifact was developed with the design science research approach and gains from the positive effects of games to foster creativity, motivation and multifaceted thinking. The interaction and dynamic in the method itself better harmonize with the increasing market complexity. In parallel, the integrated educative content is adapted to specifics of digital business models. Future research includes the development and evaluation of a digitized version of the artifact.
Recommended Citation
Schlimbach, Ricarda and Robra-Bissantz, Susanne, "Adapt or Die! - A Board Game to Support Dynamic Business Model Creation in Digital Darwinism" (2022). Wirtschaftsinformatik 2022 Proceedings. 1.
https://aisel.aisnet.org/wi2022/digital_business_models/digital_business_models/1
Adapt or Die! - A Board Game to Support Dynamic Business Model Creation in Digital Darwinism
Adapt or Die! is an educational serious game developed to support the business model creation process in the era of Digital Darwinism by guiding players dynamically through the key building blocks of a digital business model while experiencing the need for adaption to the quickly changing environment. The artifact was developed with the design science research approach and gains from the positive effects of games to foster creativity, motivation and multifaceted thinking. The interaction and dynamic in the method itself better harmonize with the increasing market complexity. In parallel, the integrated educative content is adapted to specifics of digital business models. Future research includes the development and evaluation of a digitized version of the artifact.