This paper presents initial result of on-going research into Bring-Your-Own-Device (BYOD) in the university sector as a means to discuss an inductive interpretive methods in information systems. It discusses the interpretivist view in information systems qualitative research and why it is chosen as the approach for this research. Explaining the ontological stance and subsequent epistemology, it contrasts positivist study and interpretivism. Multiple case studies are presented from the use of interviews and field observations. Following an iterative grounded process, it presents some interpretation of the interview transcriptions and shows how observation field notes can help support the interpretation towards the emergence of a grounded theory. Finally, the paper discusses interpretative theoretical frameworks: Actor Network Theory (ANT), Sociomateriality and Performativity to explore how such frameworks can be operationalised for on-going data collection and analysis.