Online communities and book publishing - The impact of BookTok

Authors

Nicolai Etienne Fabian, University of GroningenFollow
Katharina Drechsler, University of CologneFollow
Michelle Weck, University of MainzFollow

Recommended Citation

Fabian, Nicolai Etienne; Drechsler, Katharina; and Weck, Michelle, "Online communities and book publishing - The impact of BookTok" (2025). ECIS 2025 TREOs. 8.
https://aisel.aisnet.org/treos_ecis2025/8