Antecedents of the technology acceptance model have been the focus of research on user intentions toward, and usage of, new technology. This research has found that in developed countries, the antecedents of the technology acceptance model are valuable predictors of perceived usefulness and perceived ease of use. These findings can potentially translate into new methods that businesses can implement to improve employee acceptance and use of new systems. The present study investigates whether these same antecedents are significant and valid predictors of perceived usefulness and perceived ease of use in developing countries, specifically in Saudi Arabia. The findings indicate that the antecedents of the technology acceptance model do, in fact, apply in Saudi Arabia, and therefore also have implications for businesses in developing countries to improve the user acceptance and use of new technologies.
Anderson, Chad; Al-Gahtani, Said S.; and Hubona, Geoffrey S., "Evaluating TAM Antecedents in Saudi Arabia" (2008). SAIS 2008 Proceedings. 8.