PACIS 2021 Proceedings

Paper Type


Paper Number



While remote virtual workplaces have been studied, including those in IT leadership, the coronavirus pandemic has created an urgent need to address these work-fromhome and work-from-anywhere approaches in greater detail and nuance. While the pandemic completely changed the functioning of the world, causing social damage and dislodging traditional business models, one of its aftereffects was the proliferation of remote working and the long-term view taken by organizations towards virtual workplaces. As remote working becomes a norm rather than the exception, the business, economic, and social values of this type of workplace model and its strategic alignment to the needs and expectations of various stakeholders requires close examination. This paper attempts to discuss the leadership amid crisis and IT-enabled innovation, by taking the case of an IT-business process management company, GenNext. The paper discusses how the use of digitally powered remote workplaces could be used to build resilient business models and competitive strategy.



When commenting on articles, please be friendly, welcoming, respectful and abide by the AIS eLibrary Discussion Thread Code of Conduct posted here.