PACIS 2020 Proceedings


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In recent years, sharing economy driven hospitality platforms are emerging and growing. Stickiness, long-term relationships between users and the platforms, is critical to the success of these platforms. Existing research has cared little about the topic. We contribute to the literature by combining justice theory and commitment-trust theory to investigate the entire transaction process from a relational perspective. Specifically, a conceptual research model is proposed to initially show the relationship between justice, trust, relationship commitment and stickiness intention. Finally, our planned research method and expected contributions are discussed.



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