Based on accumulated literature on technology adoption research, it is widely accepted that the cultural perspective is an important direction for related studies, yet by far has not been systematically examined. This paper proposes a model for analyzing individuals' mobile communication technology (MCT) acceptance from the cultural perspective. We also designed the method and process for validating this model and for analyzing the acceptance mechanism of a mobile government system with the model. As the studies on classic ICT adoption models, typically TAM, are increasingly challenged as lacking significant practical value, the proposed model may be helpful for investigating the ICT acceptance from a novel perspective.
Zhang, Nan; Guo, Xunhua; Chen, Guoqing; and Song, Gang, "THE CULTURAL PERSPECTIVE OF MOBILE GOVERNMENT TERMINAL ACCEPTANCE - AN EXPLORATORY STUDY IN CHINA" (2008). PACIS 2008 Proceedings. 288.