Cyber-security, Privacy, Legal and Ethical Issues in IS
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Paper Type
Complete
Paper Number
1453
Description
For novice non-organizational users (NNOUs)- individuals who are not subject to security guidelines of a firm and who possess no or minimal information security training, feedback messages are among the only feasible solutions that can guide them towards better security performance. However, it is not clear which combinations of feedback messages are the most effective for such users as existing findings are scarce and, in the case of actual performance, non-existent. Utilizing an app developed for this study and drawing on Prospect Theory and Construal-Level Theory, we conducted a 2×2×2 (framing valence: positive/negative × framing type: attribute/goal × construal level: high/low) between-subjects design study to assess the effect of feedback messages on users’ security settings selection. Our findings suggest that messages which are low-level, negative, and framed around user goals are most effective. Our findings extend the literature and provide insight into developing adaptive feedback mechanisms.
Recommended Citation
Fard Bahreini, Amir; Cavusoglu, Hasan; and Cenfetelli, Ron, "Role of Feedback in Improving Novice Users’ Security Performance Using Construal Level and Valance Framing" (2020). ICIS 2020 Proceedings. 2.
https://aisel.aisnet.org/icis2020/cyber_security_privacy/cyber_security_privacy/2
Role of Feedback in Improving Novice Users’ Security Performance Using Construal Level and Valance Framing
For novice non-organizational users (NNOUs)- individuals who are not subject to security guidelines of a firm and who possess no or minimal information security training, feedback messages are among the only feasible solutions that can guide them towards better security performance. However, it is not clear which combinations of feedback messages are the most effective for such users as existing findings are scarce and, in the case of actual performance, non-existent. Utilizing an app developed for this study and drawing on Prospect Theory and Construal-Level Theory, we conducted a 2×2×2 (framing valence: positive/negative × framing type: attribute/goal × construal level: high/low) between-subjects design study to assess the effect of feedback messages on users’ security settings selection. Our findings suggest that messages which are low-level, negative, and framed around user goals are most effective. Our findings extend the literature and provide insight into developing adaptive feedback mechanisms.
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