Description
Online weight-loss communities connect users who share similar goals. Among the most popular features of these communities are gamified challenges which integrate weight-loss goals with leaderboards. In this paper, using the data from a leading online wei
Recommended Citation
Bojd, Behnaz; Song, Xiaolong; Tan, Yong; and Yan, Xiangbin, "Gamified Goals: an Empirical Study of Online Weight-Loss Challenges" (2018). ICIS 2018 Proceedings. 16.
https://aisel.aisnet.org/icis2018/healthcare/Presentations/16
Gamified Goals: an Empirical Study of Online Weight-Loss Challenges
Online weight-loss communities connect users who share similar goals. Among the most popular features of these communities are gamified challenges which integrate weight-loss goals with leaderboards. In this paper, using the data from a leading online wei