Paper Type
ERF
Abstract
Public verification on social media is undergoing a fundamental shift as users increasingly invoke generative AI to publicly evaluate contested claims. To inform AI-integrated platform design and governance, this study investigates audience-invoked AI verdicts where users tag AI assistants like Grok to publicly validate or refute a creator’s claims. While these AI verdicts may support accuracy, they also operate as socially visible evaluations that can validate or undermine creators in front of an audience. Drawing on the Affective Response Model and coping theory, this study examines how affirming versus contradicting public AI verdicts shape creators’ induced affective states and coping intentions. We will test a 2×2 online experiment manipulating verdict valence and a visibility level, and assess whether higher visibility amplifies the effect of verdict valence on creators’ evaluations.
Paper Number
1890
Recommended Citation
Abdolhossein Khani, Ghazal; Baham, Corey; Luse, Andy; and Shadbad, Forough, "“Hey Grok, You Tell Me”: How Public AI Verdicts Shape Creators’ Affective Responses and Coping on Social Media" (2026). AMCIS 2026 Proceedings. 20.
https://aisel.aisnet.org/amcis2026/sig_hci/sig_hci/20
“Hey Grok, You Tell Me”: How Public AI Verdicts Shape Creators’ Affective Responses and Coping on Social Media
Public verification on social media is undergoing a fundamental shift as users increasingly invoke generative AI to publicly evaluate contested claims. To inform AI-integrated platform design and governance, this study investigates audience-invoked AI verdicts where users tag AI assistants like Grok to publicly validate or refute a creator’s claims. While these AI verdicts may support accuracy, they also operate as socially visible evaluations that can validate or undermine creators in front of an audience. Drawing on the Affective Response Model and coping theory, this study examines how affirming versus contradicting public AI verdicts shape creators’ induced affective states and coping intentions. We will test a 2×2 online experiment manipulating verdict valence and a visibility level, and assess whether higher visibility amplifies the effect of verdict valence on creators’ evaluations.
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