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Start Date

16-8-2018 12:00 AM

Description

The value of rational thinking and evidence-based decision making seems foundational to an effective use of “big data”, analytics, and data-driven decision support. Should we assume managers want to use evidence and facts? Are there situations that call for alternative decision-making methods? Further, can we assume growing data volumes or analytical decision support of that “big data” necessarily enhance evidence-based decision making? \ \ Evidence-based decision making has been criticized for over-reliance or excessive dependence on quantification and quantitative data. A possible solution to over-reliance on data is more discussion and deliberation. DSS builders should try to reinforce the intended rationality of the targeted user and must work to avoid introducing "irrationality" into the analysis and decision process. \

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Aug 16th, 12:00 AM

Analytics and Evidence-based Decision Making

The value of rational thinking and evidence-based decision making seems foundational to an effective use of “big data”, analytics, and data-driven decision support. Should we assume managers want to use evidence and facts? Are there situations that call for alternative decision-making methods? Further, can we assume growing data volumes or analytical decision support of that “big data” necessarily enhance evidence-based decision making? \ \ Evidence-based decision making has been criticized for over-reliance or excessive dependence on quantification and quantitative data. A possible solution to over-reliance on data is more discussion and deliberation. DSS builders should try to reinforce the intended rationality of the targeted user and must work to avoid introducing "irrationality" into the analysis and decision process. \