The accessibility of the Internet and the World Wide Web has provided an excellent means for presenting, disseminating and distributing information. As well, this is a new and convenient channel for businesses to reach customers and other businesses. In this paper, we describe WIN-EC, an electronic commerce model for small business. We discuss various services that a typical small business may want to provide its customers. Possible technologies to implement the services are examined and finally, a prototype to generate such a model will be suggested.