This paper is examines and compares two approaches to e-commerce adoption, the linear and the housed approach, and their effect on regional SMEs. In particular, the effects of these approaches on the barriers to e- commerce adoption and the benefits from e-commerce adoption are investigated. Data collected from a study of Swedish SMEs is used for the purpose. The findings suggest that differences resulting from the two approaches to e-commerce adoption in SMEs are ‘localised’ to specific sections of the population.