This review paper introduces the emerging technology of optical brain imaging, also known as functional near infrared (fNIR) spectroscopy, and discusses its potential role in enhancing theory and methodology used in MIS research. We discuss basic fNIR principles including the technique’s safe and portable nature, which allows ambulatory brain activity assessment in real world environments. We then touch on the neural correlates that fNIR measures, and the cortical oxygenation changes in the dorsal and anterior regions of the prefrontal cortex. We compare fNIR with traditional neuroimaging methods such as fMRI and PET. We also list case studies, future directions, and potential approaches relevant to MIS. fNIR may be used to inform theory and improve assessments in MIS-based studies, including informing theory, by identifying neural correlates, studying constructs that could not easily if at all be measured with traditional methods, applying objective constructs that subjects are unaware of, and designing better surveys.
Recommended CitationGefen, D; Ayaz, Hasan; and Onaral, Banu (2014) "Applying Functional Near Infrared (fNIR) Spectroscopy to Enhance MIS Research," AIS Transactions on Human-Computer Interaction (6) 3, pp. 55-73
Available at: http://aisel.aisnet.org/thci/vol6/iss3/1