Online shopping has become a habit for most consumers after three decades’ evolution of e-commerce. This is particular significant in developing economies such as China and Korea. Alibaba’s Bachelor Festival on November 11 in China has resulted in an incredible number of 168 billion RMB in a single day and 93% of the transactions were on mobile devices, an increase from 82% in 2016. Electronic commerce is really the major driving force for enhancing information technology infrastructure of most organizations.
Pacific Asia Journal of the Association for Information Systems: Vol. 9
, Article 1.
Available at: http://aisel.aisnet.org/pajais/vol9/iss4/1