AIS Electronic Library (AISeL)

Title

RETHINKING E-COMMERCE RESEARCH BY CONNECTING IT TO ACTIVITIES IN ONLINE COMMUNITIES

Authors

Halbana Tarmizi, University of Nebraska at Omaha
Lotfollah Najjar, University of Nebraska at Omaha

Recommended Citation

Tarmizi, Halbana and Najjar, Lotfollah, "RETHINKING E-COMMERCE RESEARCH BY CONNECTING IT TO ACTIVITIES IN ONLINE COMMUNITIES" (2007). MWAIS 2007 Proceedings. Paper 21.
http://aisel.aisnet.org/mwais2007/21