This research explores an alternative interpretation of the concept of co-alignment in the field of Information Systems (IS) and corporate strategy. While both the traditional research and practitioners have an axiomatic conclusion about the fact that the co-alignment between IS strategy and structure and the corporate strategy is a necessary condition for all the enterprises that aim to perform, we show in this study that the more the firms strategy is consider as prospector, the less the co-alignment impacts on their performance. We obtain our results by testing the model developed by Croteau, Bergeron and Raymond (2001) using Amos 7 and SPSS 14 and a database of almost 1500 firms. We interpret them according the concept of Order and Disorder introduced by Edgar Morin in his Method. This provides a alternative approach since it supposes that it is not the co-alignment itself, which is a performance factor for prospective firms, but rather their ability to mediate between alignment and non-alignment and between their strategy and their structure.
Renaud, Alexandre and Kalika, Michel, "PROSPECTIVE STRATEGIC BEHAVIOUR AND IS COALIGNMENT, IMPACT ON PERFORMANCE, AN ALTERNATIVE PERSPECTIVE" (2008). MCIS 2008 Proceedings. Paper 20.