Start Date

12-13-2015

Description

The practice of knowledge delivery to patients has long been performed by healthcare professionals, who were seen as trustable sources of healthcare knowledge. However, healthcare knowledge is now being distributed widely online and in particular on social media, by numerous individuals who are sharing a mixture of scientific/non-scientific information grounded in personal perspectives and experiences. In the shift to healthcare knowledge delivery on social media, traditional practices of knowledge delivery to patients are challenged. This study draws on material-discursive practices, known as apparatuses, to examine two notable material-discursive practices in vaccine administration. This research is expected to make two contributions to the IS literature. First, it aims to identify significant differences in the two knowledge delivery practices and their outcomes. Second, it aims to investigate the ongoing interaction and tension between traditional and new knowledge delivery approaches. We provide preliminary insights and a roadmap for further developing this research.

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Dec 13th, 12:00 AM

Apparatuses of Knowledge Delivery to Patients: The Role of Social Media in Vaccine Controversies

The practice of knowledge delivery to patients has long been performed by healthcare professionals, who were seen as trustable sources of healthcare knowledge. However, healthcare knowledge is now being distributed widely online and in particular on social media, by numerous individuals who are sharing a mixture of scientific/non-scientific information grounded in personal perspectives and experiences. In the shift to healthcare knowledge delivery on social media, traditional practices of knowledge delivery to patients are challenged. This study draws on material-discursive practices, known as apparatuses, to examine two notable material-discursive practices in vaccine administration. This research is expected to make two contributions to the IS literature. First, it aims to identify significant differences in the two knowledge delivery practices and their outcomes. Second, it aims to investigate the ongoing interaction and tension between traditional and new knowledge delivery approaches. We provide preliminary insights and a roadmap for further developing this research.