AIS Electronic Library (AISeL)

Title

Battle of the Retail Channels: How Internet Selection and Local Retailer Proximity Drive Cross-Channel Competition

Authors

yu hu, Purdue University
Erik Brynjolfsson, MIT
Mohammad Rahman, Purdue University

Recommended Citation

hu, yu; Brynjolfsson, Erik; and Rahman, Mohammad, "Battle of the Retail Channels: How Internet Selection and Local Retailer Proximity Drive Cross-Channel Competition" (2007). ICIS 2007 Proceedings. Paper 136.
http://aisel.aisnet.org/icis2007/136