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Abstract

Q-sort offers a powerful, theoretically grounded, and quantitative tool for examining opinions and attitudes. This article provides clear guidelines in an effort to facilitate successful understanding and application of Q-sort. Following a description of the steps of Q-sorting, an example Q-sort of MIS professors on the topic of PhD preparation is presented. The example includes details of Web-based data collection and data analysis using freeware tools. The use of Q-sorting in MIS research and issues surrounding the use of Q-sort are discussed.

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