Title
Break the Trust Threshold: Customer Ratings and Trust Building on eBay Auctions
Recommended Citation
Chang, Qing; Van, Craig; and Han, Seung-hun, "Break the Trust Threshold: Customer Ratings and Trust Building on eBay Auctions" (2006). AMCIS 2006 Proceedings. Paper 228.
http://aisel.aisnet.org/amcis2006/228
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